Profile

Martin Reimann

Associate Professor, Cognitive Science - GIDP | Associate Professor, Psychology | Member of the Graduate Faculty | Associate Professor, Marketing | Associate Professor, Veterinary Medicine

Marketing

Martin holds two United States Patents and has authored over 40 peer-reviewed articles in marketing, psychology, and general science.

Full Page

Overview

Research

Collaboration(8)

Page 1 of 2

Grants(1)

To support a study examining the evolving role of technology in visual arts and its potential impacts on artist careers
Active·2024·$100K / $50K·
External
Principal Investigator (PI)
technology in visual arts, artist careers, evolving role of technology, impact of technology

Publications(92)

Recent

Commentaries on “Reconsidering the path for neural and physiological methods in consumer psychology”

2024

consumer psychology, research methods, consumer behavior

The sociology of trust

2024

sociology, trust, social psychology, behavioral economics, social networks

When Brand Narratives Are Written in Metaphoric Terms, Can They Weaken Self-Brand Connections?

2024

branding, consumer psychology, marketing, metaphor, communication

When Financial Platforms Become Gamified, Consumers’ Risk Preferences Change

2023

financial behavior, gamification, consumer preferences, risk management, behavioral economics

The scarcity of beauty: how and why product aesthetics mobilize consumer acquisition effort

2022

consumer behavior, product aesthetics, marketing strategy, consumer psychology, purchase motivation

Display screen or portion thereof with a graphical user interface

2022

user interface, user experience

Impression management attenuates the effect of ability on trust in economic exchange

2022

trust, impression management, ability, economic exchange, effect attenuation

Beyond Beauty: How Can Aesthetics and Design Be Leveraged to Enhance Consumer and Societal Wellbeing?

2021

aesthetics, design, consumer wellbeing, societal wellbeing, enhancement

The role of standards and discrepancy perfectionism in maladaptive consumption

2021

consumer behavior, maladaptive consumption, standards, perfectionism, psychology

Maladaptive consumption: Definition, theoretical framework, and research propositions

2021

consumer behavior, psychology, behavioral economics, addiction, mental health

People

Profile

Martin Reimann

Collaboration(8)

Anastasiya Ghosh

Jacobus Barnard

Oliver Schilke

Nan-kuei Chen

Paul Ivey

Grants(1)

To support a study examining the evolving role of technology in visual arts and its potential impacts on artist careers

Publications(92)

Commentaries on “Reconsidering the path for neural and physiological methods in consumer psychology”

The sociology of trust

When Brand Narratives Are Written in Metaphoric Terms, Can They Weaken Self-Brand Connections?

When Financial Platforms Become Gamified, Consumers’ Risk Preferences Change

The scarcity of beauty: how and why product aesthetics mobilize consumer acquisition effort

Display screen or portion thereof with a graphical user interface

Impression management attenuates the effect of ability on trust in economic exchange

Beyond Beauty: How Can Aesthetics and Design Be Leveraged to Enhance Consumer and Societal Wellbeing?

The role of standards and discrepancy perfectionism in maladaptive consumption

Maladaptive consumption: Definition, theoretical framework, and research propositions