Map Home
Type / to search with text or keywords
/
keyboard shortcut: Type "/" on your keyboard for a quick search
Search button
Loading...
Loading...
Scroll left
Grants
Citations
H-Index
Patents
News
Books
Scroll right
Collapse sidebar
Data issues & feedback
Adjust height of sidebar
KMap
People
Caleb Warren | KMap Profile - Institutional Knowledge Map (KMap)
Adjust height of sidebar
KMap
Profile
Caleb Warren
Member of the Graduate Faculty | Associate Professor, Marketing
Marketing
Full Page
Overview
Research
More
Collaboration
(2)
Martin Reimann
Mutual work: 1 Publication
Collaboration Details
Nooshin Warren
Mutual work: 1 Publication
Collaboration Details
Publications
(67)
Recent
Trying too hard or not hard enough: How effort shapes status
2024
social status,
effort,
psychology,
workplace dynamics,
motivation
EXPRESS: Conceptual Research: Multidisciplinary Insights for Marketing
2024
marketing,
multidisciplinary,
conceptual,
insights,
research
EXPRESS: Anger and Self-Control: How the Need to Dominate Can Lead to Better Choices
2024
emotional regulation,
decision making,
power dynamics,
anger management
Should Your Slogan Be Likable or Memorable? It Probably Can't Be Both
2024
marketing,
advertising,
consumer behavior,
branding,
psychology
Intel inside: The linguistic properties of effective slogans
2024
linguistic properties,
slogans,
advertising,
language analysis,
branding
Is laughter the best marketing? Why this is the wrong question
2023
marketing,
consumer behavior,
psychology,
advertising,
emotions
A randomized trial of behavioral nudges delivered through text messages to increase influenza vaccination among patients with an upcoming primary care visit
2023
behavioral nudges,
influenza vaccination,
text messages,
primary care,
randomized trial
When Financial Platforms Become Gamified, Consumers’ Risk Preferences Change
2023
finance,
consumer behavior,
gamification,
risk management,
technology
A 680,000-person megastudy of nudges to encourage vaccination in pharmacies
2022
vaccination,
behavior,
public health,
pharmacy,
nudges
A megastudy of text-based nudges encouraging patients to get vaccinated at an upcoming doctor’s appointment
2021
vaccination,
behavioral nudges,
health communication,
doctor's appointment,
text-based interventions
